Sciencia Consulting

Services

content marketing for life sciences

Build brand awareness and loyalty with educational life sciences content marketing. Anticipate emerging trends, and bring your audience fresh, accurate, and insightful perspectives they can’t find elsewhere.

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Trusted by top biotech companies and start-ups

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Don’t Market. Educate.

You are a thought leader. And we know it. You want to educate your audience on topics that require no less than your level of expertise. All the while, you are still trying to catch up with the world of digital marketing and consumer expectations of the optimal digital experience with brands they love.

Because we understand your challenges, our content marketing services for life sciences companies are specifically created to help you switch from struggling with digital, all the way into becoming an industry expert and online educator. 

Sharing your knowledge with your audience helps you build relationships with end users, and turn them into loyal customers. 

When working with us, we break down every step of our market development strategy process to help you transition into digital content creation based on educational marketing. By staying laser-focused on developing relevant, scientifically accurate, and interactive content, we help you increase your audience’s awareness and stimulate traffic growth.

Life Science Content Marketing For Modern Day Digital Experience

The life science industry is changing and the growing trend is to help end users understand therapies and devices that their doctors use. To satisfy their craving for information, win their trust, and make them feel at ease when using your products, you need the help of digital marketing experts that understand the importance of user centric content development and activation.

With a PhD., 15+ years of experience under our belt, experience in immunology, oncology, genomics and rare diseases, we are all too familiar with the needs and wants of your target audience. 

Simply put, we understand the value of creative and clear communication, and use this to connect you with your customers.

We take an educational and engaging approach to content marketing creation. By sharing valuable information, you generate interest in your products and services, creating a better and more nurturing customer experience. You also get to foster the relationship with your existing clients.

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Global Content Strategy Planning & Execution

When created by experts, content marketing for life sciences helps you build better connections with both existing and potential customers, win their trust, and influence their purchasing decisions. 

When your content is focused on offering solutions, a life science marketing strategy becomes an asset for promoting customer loyalty, enabling rapid-fire business growth.

As a brand in the life science sector, you must communicate with your audience in an accessible and informative way, demonstrating a deep market knowledge, and a great commitment to product quality. 

That’s where we come in. We help you take a deep dive into existing digital assets that you can repurpose or create new educational rich content, such as Key Opinion Leader webinar series, clinical or competitive intel reports, patient testimonials, white papers, blogs and ebooks for internal and external customers.

Digital Content Management and Operations

Whether you’re a small business or a large corporation, in regulated industries, like the life sciences, every successful content strategy starts with compelling data that can navigate global ethical and regulatory factors.

At Sciencia Consulting, we employ digital competitive landscape audits to see the bigger picture and get to know your local competitors better. Competitor research and analysis (both social and web) is the first step we take to create content marketing strategies for life sciences that will connect you with your audience at a deeper level.

To see what’s working and what’s not for each market development strategy, we rely on content analytics tools for research, analytics and data collection. We then generate cohesive content journeys for your audience, driving engagement through interactive, visual, and educational content. From blog posts to online guides, product explainer videos, or interactive webinars, Sciencia’s writers have the knowledge and experience to scrutinize the scientific accuracy of your data presentation and visualization. In addition to our scientific expertise, we’re also business-savvy digital marketers, creating captivating content with insightful, intuitive storytelling skills.

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And since we know the importance of a great content marketing strategy that doesn’t flout the rules, to ensure the integrity of our claims and the accuracy of each material that we launch, we have developed an operating pre-review and review process based on clinical, regulatory and legal (MLR review).

To keep your content in the straight and narrow, we establish best practices specific for your company, location, and situation, always considering:

  • accessibility of content for different user types (ADA compliance)
  • KPI goals
  • SEO mitigation
  • country site regulatory and privacy compliance
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CLIENTS WORK WITH US FOR MULTIPLE PROJECTS

15

YEARS EXPERIENCE PER CONSULTANT

100

LIFE SCIENCE CLIENT FOCUS

TESTIMONIALS

What Our Clients Say About Us

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Let’s set up a time to discuss your situation and find the best options for your business growth.

Jill Roughan

Jill Roughan, PhD

Founder & Chief Strategy Officer